"Parents located in north London wants to find an remarkable and skilled educator to assist their smallest child on his early path to growing into an British gentleman."
Looking at this post, you might easily overlook the term "initial stages" as just a turn of phrase.
Yet, it may be the most significant aspect of this unusual employment listing, as it aims to recruit a teacher for a 12-month-old.
Hundreds of applications have already been sent in since the unnamed family advertised their search for the £180,000 per year tutor, who must be "an exceptional individual".
In recent few weeks, the post has received notice across the media, with numerous questioning why?
Innovative Idea
A tutoring expert, CEO and founder of an education consultancy, which is helping the family in their quest, said that notwithstanding first scepticism, he found the idea "forward-looking", and "progressive".
When he spoke with the family, he mentioned they appreciated the unconventional nature of their request, and how young their son is.
But, they stated that they "were unwilling to delay any longer" to engage a tutor, as they had waited until their elder sibling was five, and by that point "cultural conditioning had already taken hold".
But what did the family indicate by "cultural predisposition"?
It's "everything", he replied. "The manner you eat, the way you speak".
He said the firstborn had picked up "extremely delicate, unspoken signals" from the family, and had assumed their cultural habits. The family explained to Adam they wished to avoid the same situation to repeat itself with their infant.
The strategy: To hire a British tutor, who should speak with RP, to influence the baby from day one.
Osmotic Learning
"A lot of the education at the start here is rather absorbed naturally," explained the CEO.
It's through this osmosis that the family are expecting the child will adopt the British traits they wish to impart.
He noted the tutor needed to be somebody who went to "prestigious academies – comparable categories of schools as the family aspire to send their son to".
"The tutor just has to be the right kind of person, they'll be performing things they aren't even aware they're doing, effortlessly," he commented.
Money No Object
The family told the expert the chosen tutor should ideally also have understanding of or interest in equestrian activities, skiing, creative fields and musical activities so as to shape the child in a broad spectrum of hobbies.
More than that though, he explained the family desired the tutor to sign up the child on a range of classes so the child would be "pony-riding and starting an tool by the time they are about three years old".
In the family's view, helping their son grow into a "British gentleman" will result in success and open doors.
"For all the advantages and disadvantages of that, because it's undoubtedly a status symbol," he comments.
Yet, in spite of all this tutelage in "Britishness", might the child adopt what is termed cultural leaning from the multicultural family he resides with anyway?
"Yes", replied the CEO. "They understand this may not work, but they've just taken the attitude of, 'let's give it a go and let's go as quickly as we can', because the price of it is not a concern," he said.
Overly Optimistic
A number of in the tutoring industry who have these concerns.
An education leader, chief executive of Blue Education, who supplies private tutors, wrote that "the development of embracing two identities, or indeed, discovering oneself, is something that must be lived into, not manufactured."
Peter wrote that he had moved from Asia to the UK at the time of seven, and had been educated understanding and practicing dual heritages. He continued to be educated at Cambridge University.
"The idea that a single person can serve as a living vessel of Britishness, an individual who can in some way impart the characteristics of a British gentleman onto a infant child, strikes me as naive and impractical," he wrote.
"From my perspective, engaging a quintessentially British tutor from babyhood will will not automatically achieve the goal they hope for.
"I wasn't provided with that kind of mentor, and however I have been fortunate enough to live several of the opportunities they aspire for their son."
He added: "The truth is, self-identity cannot be imposed from the external environment; it must be embraced, and it must be internally driven."
Acquiring Englishness
Of course, English culture is something the expert believes can be educated – and commercialized.
"I think the reality that the world regards us in this regard is something that we should be cherishing|valuing|appreciating